Lower It Up S3E10 - The Sponsor Episode & NCF

Leading up to the Las' Lap of Crop Over 2023, we sit down and talk to some of our much loved sponsors this season such as Sagicor General with JCI and their activations across the season, Mount Gay and all the work they did for Crop Over including their special Crop Over bottle with young Barbadian artist Rudy Vuitton, as well as Banks and their activations across the season, no matter the event big or small, and what revellers can expect for Kadooment Day.

We also sit down with the National Cultural Foundation to get the full scoop and details on Soca 4.0, hearing what patrons can expect from this mega concert experience featuring 5 icons and their unique teams, bringing together one unforgettable show.